Reach : Helpful in reaching the maximum number of customers possible.Ĭonsideration Ads help your customers to think about your product or service. Targeting options are limited as your goal here will be to increase awareness about your business within a specific locality or region. Local Awareness : Effective for the discovery of your local business.
The awareness ads offered by Facebook include: These ads are helpful to let your customers know about your company. These are important in answering the question of how to create Facebook ads.
It’s important to have a clear goal in mind if you want to understand how to make Facebook ads.įacebook has designed its ad platform based on the consumer buying stages.īased on your objective, Facebook ads can be divided into three main categories:įurthermore, there are 15 micro-objectives within these three ad categories. Let’s look at all the steps of how to make Facebook ads:įacebook ad objectives refer to your goal.
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